Kent Business School

Making connections/ Exchanging knowledge


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Case studies

The best way to understand how the “Who Buy My Food” DEFRA project can benefit your business is to see the Centre For Value Chain Research has been able to help a variety of companies with differing needs and wants achieve success through the use of consumer insight.

Please click on the links below to view our case studies.

Please Note: In the last year, we have changed our name from the dunnhumby academy to the Centre for Value Chain Research. Therefore, many of the case studies refer to us as the dunnhumby academy.

 

Kent Business School - © University of Kent

The University of Kent, Canterbury, Kent, CT2 7PE, T: +44 (0)1227 827726, E: kbsinfo@kent.ac.uk

Last Updated: 30/03/2011