This module introduces students to economics in its two main components, microeconomics and macroeconomics. The module is designed to explain the main ways in which economists think about economic problems faced by individuals, firms, markets and governments.
The first part of the module focuses on explaining a selection of microeconomic topics including, the behaviour of individuals and firms; demand and supply of goods and services and determination of prices; costs in the short and long term and market structures. The second part aims to introduce the core of macroeconomic topics; for instance, macroeconomic objectives and trade-offs; unemployment; inflation; international trade; balance of payments and exchange rates; and the main types of economic policies that are implemented by governments. Overall, the application of economics to contemporary issues illustrates how economic analysis can be used to understand the different parts of the economy and to inform and evaluate policy interventions that support a range of different economic outcomes.
The module is self-contained to provide a basic understanding of economic concepts and debates. It is a suitable module for students interested in taking economics further, either as part of another degree programme or as part of a future professional qualification.
Private Study: 118
Contact Hours: 32
BSc Accounting and Finance single and joint honours degrees (except a joint course with Economics)
This module cannot be taken with ECON3130 or ECON3040
Method of assessment
Main assessment methods:
VLE test 1 (15%)
VLE test 2 (15%)
Exam, 2 hours (70%)
Reassessment Instrument: 100% exam
The University is committed to ensuring that core reading materials are in accessible electronic format in line with the Kent Inclusive Practices.
The most up to date reading list for each module can be found on the university's reading list pages.
See the library reading list for this module (Canterbury)
On successfully completing the module students will be able to:
1 Demonstrate introductory knowledge and understanding of the basic principles of economics
2 Identify key concepts and relation of variables used within the study of economics
3 Apply relevant knowledge and understanding of economics to contemporary issues and debates
4 Show simple graphical representation of economic concepts
5 Utilise economic concepts to understand various economic scenarios.
Back to top
Credit level 4. Certificate level module usually taken in the first stage of an undergraduate degree.
- ECTS credits are recognised throughout the EU and allow you to transfer credit easily from one university to another.
- The named convenor is the convenor for the current academic session.
University of Kent makes every effort to ensure that module information is accurate for the relevant academic session and to provide educational services as described. However, courses, services and other matters may be subject to change. Please read our full disclaimer.