Applying Psychology - PSYC6330

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Module delivery information

Location Term Level1 Credits (ECTS)2 Current Convenor3 2024 to 2025
Autumn Term 6 15 (7.5) Amir-Homayoun Javadi checkmark-circle


This module complements the focus of BSc degree on basic (fundamental) psychological research by providing training in applied psychology. The module equips students with an understanding of what is meant by applied psychology, of the domains in which psychology can be applied (e.g., in business, education, health, and the law), and decision rules governing applied psychology such as the balance between the cost and risks inherent in an intervention with its benefits. It would also introduce students to ethical, logistical, and methodological challenges in applied psychology. Students are also introduced to the history and philosophy of applied psychology, for example contrasting humanistic and behaviourist approaches to intervention, and a consideration of the role of socially constructed "value" in the application of science (for example, how prejudice versus homosexuality have waxed and waned as “problems” warranting psychological intervention according to prevailing social values).


Contact hours

The module will be taught by lectures/seminars and private study.
Total Contact Hours: 22
Private Study Hours: 128


This module is available only to students studying Psychology. Not available as an elective module. Not available to Short-Term Credit Students

Method of assessment

Portfolio: 2,000 Words: 50%
Exam: 50%

Reassessment methods

Indicative reading

• Bekerian, D. A., & Levey, A. B. (2005). Applied psychology: Putting theory into practice. Oxford: OUP.
• Buunk, A., & van Vugt, M. (2007). Applying social psychology: From problems to solutions. London: Sage.

See the library reading list for this module (Canterbury)

Learning outcomes

On successfully completing the module students will be able to:

8.1 acquisition of basic knowledge of the history and philosophy of psychology as it pertains to the application of psychology to problems of medical, social and economic relevance
8.2 ability to compare, contrast and where appropriate to integrate diverse approaches to psychological problems of practical significance
8.3 acquisition of knowledge of potential careers and entrepreneurial opportunities in applied psychology beyond the undergraduate degree
8.4 develop an understanding of psychology as a discipline that can be employed to change valued outcomes in domains of life such as business, health, sports and social issues
8.5 develop an understanding of some of the challenges that are commonly encountered in the application of psychology (e.g., ethical, logistical, methodological, financial) and some solutions to those challenges
8.6 to develop general critical, analytical and problem solving skills which can be applied in a wide range of different applied psychological and extra-psychological settings.


  1. Credit level 6. Higher level module usually taken in Stage 3 of an undergraduate degree.
  2. ECTS credits are recognised throughout the EU and allow you to transfer credit easily from one university to another.
  3. The named convenor is the convenor for the current academic session.
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