International Business: A Strategic Perspective - BUSN6740

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Module delivery information

Location Term Level1 Credits (ECTS)2 Current Convenor3 2024 to 2025
Combined Autumn and Spring Terms 6 30 (15) Zita Stone checkmark-circle


This module examines the issues of global strategic management through the analysis of core strategic imperatives, organisational challenges and managerial implications within the context of a multinational organisation (MNE). This module systematically evaluates different approaches to the internationalisation strategies MNEs undertake and the functional and operational aspects (e.g. finance, value chain management, innovation management, HR management, etc.) these strategies impact on. Furthermore, this module assesses issues such as global management of change, global risk management, global management of corporate social responsibilities, withdrawal and divestment strategies.


Contact hours

Total contact hours: 43
Private study hours: 257
Total study hours: 300

Method of assessment

Main assessment methods:
Group Presentation (20%)
Individual Report (2,500-3,000 words) (20%)
Examination, 3 hour (60%)

Reassessment method:
100% Exam

Indicative reading

Bartlett, C. A. and Beamish P.W. (2014) Transnational Management: Texts, Cases and Readings in Cross-Border Management, Hoboken, NJ: McGraw Hill Education

Dunning, J.H. and Lundan, S.M. (2008) Multinational Enterprises and the Global Economy, Cheltenham: Edward Elgar Publishing

Frynas, J.G. & Mellahi, K. (2014) Global Strategic Management, 3rd edition, Oxford: Oxford University Press

Gooderham, P.N., Grogaard, B., Nordhaug, O. (2013) International Management – Theory and Practice, Cheltenham: Edward Elgar Publishing Limited

Lasserre, P. (2012) Global Strategic Management, 3rd edition, London: Palgrave Macmillan

Rugman, A.M. (eds.) (2009) The Oxford Handbook of International Business, 2nd edition, Oxford: Oxford University Press

See the library reading list for this module (Canterbury)

Learning outcomes

The intended subject specific learning outcomes.
On successfully completing the module students will be able to:
- systematically understand and examine advanced theories, tools and concepts in the field of study 'global strategic management' given the uncertainty of the global business environment;
- accurately deploy established techniques of analysis and enquiry within the discipline of 'global strategic management';
- demonstrate conceptual understanding of an internationalisation strategy by engaging with arguments and ideas which are at the forefront of the 'global strategic' management discipline;
- critically evaluate abstract concepts and data, to make judgements about business functions such as finance, production, marketing, supply-chain, sourcing, innovation within the context of a multinational organisation.

The intended generic learning outcomes.
On successfully completing the module students will be able to:
- comment upon particular aspects of current research, or equivalent advanced scholarship in the social sciences discipline;
- develop skills to critically analyse material by applying methods and techniques they have learned to review, consolidate, extend and apply their knowledge and understanding, and to initiate and carry out projects;
- demonstrate an ability to plan work, study independently using relevant learning resources;
- communicate effectively to different audiences using appropriate media, frameworks and style;
-.develop skills necessary to work effectively in teams and take shared responsibility in groups


  1. Credit level 6. Higher level module usually taken in Stage 3 of an undergraduate degree.
  2. ECTS credits are recognised throughout the EU and allow you to transfer credit easily from one university to another.
  3. The named convenor is the convenor for the current academic session.
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