This module is not currently running in 2024 to 2025.
This module aims to develop the ability to critically analyse and synthesise banking operations and strategy, examining banks' balance sheet operations with their need to balance liquidity, risk and return. The module also aims to enable an understanding of competitive strategies and the marketing of banking services and the implementation into the real business environment. Theoretical models will be used to evaluate the rapidly evolving policy of retail, international and investment banking and to understand issues and problems related to banking operations and strategy in the context of contemporary challenges in the financial sectors like business ethics and sustainability of financial services.
Total contact hours: 36
Private study hours: 114
Total study hours: 150
Main assessment methods:
Individual Report – 2500-3000 words (40%)
Examination, 2 hour (60%).
Reassessment method:
100% Exam
Bessis, J. (2015). Risk Management in Banking. 4th edition. Chichester: John Wiley & Sons
Farquhar, J. D. and Meidan, A. (2010). Marketing Financial Services. 2nd edition, Basingstoke: Palgrave Macmillan
Hempel, G. H. and Simonson, D. G. (2008). Bank Management. 6th edition. Chichester: John Wiley & Sons
Koch, T.W. and MacDonald, S.S. (2015) Bank Management. 8th edition. Mason, Ohio: South-Western Cengage Learning
Saunders, A. and Cornett, M.M. (2018). Financial Institutions Management. 9th edition. New York: McGraw-Hill
See the library reading list for this module (Canterbury)
The intended subject specific learning outcomes.
On successfully completing the module students will be able to:
- Demonstrate knowledge, comprehension and understanding to evaluate a specific economy as a suitable market for commercial and investment bank, drawing on knowledge of range of commercial and investment banking services.
- Demonstrate knowledge, comprehension and understanding to account for change in the commercial and investment banking sector.
- Demonstrate knowledge, comprehension, ability to critically analyse and synthesise of various concepts and principles centring the role and operations of universal banks.
- Demonstrate knowledge, comprehension, ability to critically analyse and synthesise how conflicts of interest may lead to ethical dilemmas in investment banks.
- Demonstrate knowledge, comprehension and understanding to assess factors which make the management of universal banks complex and problematic.
- Assess the role of commercial and investment bank in acting on behalf of a client in a specific situation.
The intended generic learning outcomes.
On successfully completing the module students will be able to:
- Develop and define complex argument and provide critical insights on the practical financial, business, institutional and policy problems of banking sector.
- Read, critically analyse and summarise transactions and economic events related to financial services providers such as both commercial and investment banks.
- Apply numerical skills to solve numerical problems faced by financial institutions.
- Read, critically analyse and evaluate, and summarize economic, financial and business events relating to financial institutions.
- Locate, extract, and analyse data from different sources, e.g. newspapers, library, internet, etc., to be presented in an appropriate format.
- Plan and work independently using various learning resources.
- Use information technology to acquire, analyse, and communicate effectively.
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