Coat of arms
Use is restricted to printed materials for Congregations and the Vice-Chancellor’s office and associated merchandise.
- The value of the University’s coat of arms and crest lie in its authority and its traditional appearance.
- You should never redraw any component of the coat of arms.
- The coat of arms should not be used on publicity/recruitment material (eg prospectuses, leaflets, posters), or on web pages. In these cases the logo should be used.
- The university coat of arms is used sparingly and only by the University with appropriate permission from the Brand Strategy Group. No external body may use or replicate the University coat of arms.
Download the Brand Guidelines PDF for more information on how to use the Kent coat of arms.
Dos and don'ts
Do not angle or tilt
Do not distort, squash
Do not break the exclusion