If you’re creative and have great communication skills, then a career in Marketing is for you.
Accredited by the Chartered Institute of Marketing (CIM), our Marketing course will help you to develop an understanding of cutting edge theory and industry-relevant practical skills in handling social media, web material, advertising, and broader brand development. You’ll learn through a mix of lectures, seminars, and practical sessions delivered by our world-leading academics.
Alongside marketing topics you’ll also learn essential theory of general business to help you understand the role of a marketer in context.
The year abroad at one of our partner universities allows you to immerse yourself in a new culture as you study and build valuable experience that bolsters your CV.
As a graduate made at Kent Business School, you’ll have the skills to become successful marketer with a head start towards Level 5 CIM qualifications.
Gain the skills you need to stand out from the pack. Employability is at the heart of everything that we do for you.
Study at a ‘Triple Crown’ business school accredited by AACSB, AMBA, and EQUIS.
Take a ‘selfie year’ and bring your business ideas to life at our aspire centre.
Accredited by the Chartered Institute of Marketing (CIM), our degree gives you a head start towards your Level 5 CIM qualifications.
32 points overall or 16 points at HL, including Mathematics SL or HL at 4, or Mathematical Studies at 5
Mathematics grade 4 / C and English grade 4 / C.
Pass all components of the University of Kent International Foundation Programme with a 60% overall average (plus 50% in LZ013 Maths and Statistics if you do not hold GCSE Maths at 4/C or equivalent).
The University will consider applicants holding T level qualifications in subjects closely aligned to the course.
The University welcomes applications from Access to Higher Education Diploma candidates for consideration. A typical offer may require you to obtain a proportion of Level 3 credits in relevant subjects at merit grade or above.
Our enthusiastic team of international teaching staff are all experts in their field of study and are regularly published in leading journals worldwide. They guide and support your learning, bringing their subject to life and drawing you into the conversation through lectures, seminars, presentations and computer-based simulations.
Your progress is assessed through a mix of coursework – including reports, essays and presentations - and exams. Undergraduate students can expect around 8 contact hours per week, depending on year of study and optional module choices made. The remainder of the working week consists of self-guided study.
For a student studying full time, each academic year of the programme will comprise 1200 learning hours which include both direct contact hours and private study hours. The precise breakdown of hours will be subject dependent and will vary according to modules. Please refer to the individual module details under Course Structure.
Methods of assessment will vary according to subject specialism and individual modules. Please refer to the individual module details under Course Structure.
For programme aims and learning outcomes please see the programme specification.
My advice for all students seeking a graduate job is ‘network’.
Our Marketing graduates go on to careers in all aspects of marketing, business and management, finding both overseas and in the UK in a wide range of companies and organisations, including:
For details of when and how to pay fees and charges, please see our Student Finance Guide.
For students continuing on this programme, fees will increase year on year by no more than RPI + 3% in each academic year of study except where regulated.*
The University will assess your fee status as part of the application process. If you are uncertain about your fee status you may wish to seek advice from UKCISA before applying.
Fees for undergraduate students are £1,385.
Fees for undergraduate students are £1,385.
Students studying abroad for less than one academic year will pay full fees according to their fee status.
Find out more about accommodation and living costs, plus general additional costs that you may pay when studying at Kent.
Kent offers generous financial support schemes to assist eligible undergraduate students during their studies. See our funding page for more details.
At Kent we recognise, encourage and reward excellence. We have created the Kent Scholarship for Academic Excellence.
The scholarship will be awarded to any applicant who achieves a minimum of A*AA over three A levels, or the equivalent qualifications (including BTEC and IB) as specified on our scholarships pages.
We have a range of subject-specific awards and scholarships for academic, sporting and musical achievement.
Our ASPIRE labs offer a unique and exciting entrepreneurial education via informal drop in sessions and our Business Start-up journey.
ASPIRE offers a unique and exciting entrepreneurial journey to develop your business idea, designed to inspire and encourage creativity.
If you are from the UK or Ireland, you must apply for this course through UCAS. If you are not from the UK or Ireland, you can apply through UCAS or directly on our website if you have never used UCAS and you do not intend to use UCAS in the future.
We welcome applications from students all around the world with a wide range of international qualifications.
Our friendly team is on hand to help you with any queries you have.
Come and visit our beautiful campus for yourself.
Download our prospectus and guides.
Experience our stunning campuses.
Kent ranked top 50 in the The Complete University Guide 2023 and The Times Good University Guide 2023.
Free membership for undergraduates living on campus in 2023.
Kent has risen 11 places in THE’s REF 2021 ranking, confirming us as a leading research university.
An unmissable part of your student experience.