This module is not currently running in 2024 to 2025.
Lectures throughout the module will discuss and analyse a range of music events, providing students with an understanding of both large-scale productions and smaller local events. The importance of planning all aspects (space, technical resources, staffing, marketing, finances, etc.) will be emphasised. In the second half of the module, students will be guided to create a fully-costed proposal and plan for an original event. Students will work in small group of between two to three students, and their project will be pitched to their fellow students and an academic panel in the summer term.
Total Contact Hours: 22
Private Study Hours: 128
Total Study Hours: 150
Main assessment methods
Written Comparison (1,500 words) – 60%
Group presentation (15 minutes) – 40%
Reassessment methods
Like-for-like
Indicative Reading List
Anderton, C., Dubber, A. and James, M. (2010). Understanding the Music Industry. London: Sage.
Harrison, A. (2014). Music: the Business. London: Virgin Books.
Kemp, C., Hill, I. and Upton, M. (2004). A Comparative Study of Crowd Behaviour at Two Major Music Events. Cambridge: Entertainment Technology Press.
Passman, D. (2014). All you Need to Know about the Music Business. New York: Simon & Schuster.
PINE. J. B and J.H.Gilmore. (1999). The Experience Economy: Work is Theatre & Every Business a Stage. Boston: Harvard.
See the library reading list for this module (Medway)
The intended subject specific learning outcomes.
On successfully completing the module students will be able to:
1 Demonstrate an awareness of various case studies of music events;
2 Demonstrate an understanding of the resources and people required for an event that need to be planned, budgeted and managed;
3 Develop a proposal for an event that draws together the business and creative skills of the group members.
The intended generic learning outcomes.
On successfully completing the module students will be able to:
1 Be self-critical of work in progress, responding to the critical insights of others and investigating and assessing alternative methods and techniques;
2 Prioritise tasks and work efficiently on a project over a period of time;
3 Work effectively as part of a group, utilising interpersonal skills of communication, planning and evaluative interaction.
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