The Global Strategy module has two main learning components:
• Acquiring theory and concepts in global strategy and value creation in today's dynamic environment.
• Application of theory and concepts to the formulation, implementation and evaluation of global strategy.
The aim is to critically examine and provide insights into the practice and process of strategic management within a variety of private and public sector organisations globally.
This course is designed to allow students to develop their skills of strategic analysis and their ability to think about the selection and implementation of appropriate strategies in different industry and geographic contexts and in different types and styles of organisations, including non-profit and public sector organisations.
Indicative topics may include:
• What is Strategy, and Why is it Important?
• The Context of Global Strategy and Value Realisation
• Competitive Global Strategy and Strategic Choices
• Business models
• Digital Strategy
• Contemporary Issues in Strategic Management
Total contact hours: 24
Private study hours: 126
Total study hours: 150
Main assessment methods
VLE Test (20%)
Group Case Analysis (2000 words) (20%)
Examination, 3 hour (60%)
Reassessment method:
100% Exam
See the library reading list for this module (Canterbury)
The intended subject specific learning outcomes.
On successfully completing the module students will be able to:
- Critically compare and contrast the main conceptual strategy frameworks.
- Apply these frameworks appropriately to complex global strategy formulation, implementation and evaluation.
- Demonstrate a comprehensive understanding of the complexity of global strategy value creation formation.
- Demonstrate ta systematic understanding of contemporary issues in global strategic management.
The intended generic learning outcomes.
On successfully completing the module students will be able to:
- Demonstrate and evidence effective negotiation skills
- Communicate effectively to a variety of audiences and/or using a variety of methods
- Address complex problems in a structured and logical way.
- Demonstrate critical thinking around the subject area of global strategic management
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