Digital Marketing and Analytics MSc
Choosing Kent Business School has been a deeply rewarding journey filled with academic challenges, inspiring friendships, and countless growth opportunities.
Moving to a new country to study can be both exciting and overwhelming but choosing Kent has made this journey deeply rewarding. My experience has been filled with academic challenges, inspiring friendships, and countless opportunities to grow, both personally and professionally.
From the moment I arrived, the university made it easy to settle in. My accommodation was comfortable and conveniently located, offering a real sense of community right from day one. Living among other students allowed me to build friendships across cultures, making every day feel like a new opportunity to learn and connect. The global community at Kent is truly remarkable. As an international student from India, it meant a lot to find myself surrounded by people from every corner of the globe—Canada, Nigeria, Thailand, Greece, China, and many other countries. The friendships I’ve built here have been one of the most rewarding aspects of my time at Kent, helping me feel connected and inspired as I explore this new chapter of my life.
Kent is more than just an academic institution; it’s a global hub where you learn as much outside the classroom as within.
Being part of the K-Pop Dance Society was a highlight for me, and attending weekly dance classes on Wednesdays was a perfect way to break up my week. It gave me a chance to bond with other students over a shared interest, and it made my experience more balanced and holistic.
The university also regularly hosts global hangout events, where international students can meet, socialise, and share experiences.
Additionally, as a member of the Indian Society, I participated in festival celebrations like Diwali, which brought a sense of home and cultural familiarity right to campus. These events, like the lively Taylor Swift Eras Tour screening, crafternoons, movie nights, accommodation building meets, and even bubble football games, created a vibrant student life that went beyond the lecture halls and study rooms.
Find out more about being an international student at Kent University.
Academically, Kent Business School has truly stood out. KBS’s emphasis on practical knowledge has allowed me to gain not only a solid foundation in digital marketing and analytics but also hands-on experience in real-world applications.
The faculty is incredibly supportive, and the academic challenges pushed me to achieve more than I expected.
I was thrilled to graduate with a distinction in my MSc in Digital Marketing and Analytics. The guidance I received from lecturers and access to excellent resources made this accomplishment possible. They encourage us to ask questions and dive deeper into subjects, making the learning experience genuinely engaging and enriching. KBS’s connections with an extensive alumni network add another layer of support and opportunity, connecting students with accomplished graduates who offer mentorship, advice, and networking possibilities as we prepare for our own career paths.
Kent’s commitment to career development is one of the primary reasons I chose this university. I had the chance to work as a KBS Ambassador during open days, where I shared my experiences with prospective students, and as a Student Content Creator, which allowed me to combine my passion for digital marketing with storytelling.
These roles helped me develop relevant skills, and I could already see how my coursework was translating into practical, professional experience.
Working with Kent Union as a Student Voice Assistant further enriched my journey, allowing me to represent student voices and work on initiatives to improve our university experience. I also collaborated with the university during the Congregation Ceremonies and was part of the organising team for the Medway Gaming Festival, which taught me event management and project coordination—skills that are invaluable in digital marketing and analytics. Each experience has not only enhanced my resume but has also provided invaluable real-world learning.
Kent Business School offers so much more than academics.
My time here has been a blend of rigorous study, meaningful friendships, and experiences that I’ll carry forward into my career and life. I’ve found Kent’s global community to be warm, welcoming, and inspiring, and the university’s dedication to student support and career progression has given me confidence in my next steps.
I’d say: embrace every opportunity. The blend of academic rigor, social activities, and professional development will shape your journey in ways you can’t predict. I came to Kent to study digital marketing, but I’m leaving with lifelong friendships, a global perspective, skills that will serve me well in whatever path I choose. Kent has truly become my second home, and I’m grateful for every moment of my journey here.
Find out more about studying at the Kent Business School this January.
Check our new Guide for students from India coming to study at Kent Business School and our guide for MSc Digital Marketing & Analytics in the UK: Complete guide for Indian Students.
