Macroeconomics for business offers the possibility of analysing economic activity in a national economy and its interrelationships. Emphasis is on understanding the important questions in determination of level of national output, aggregate spending and fiscal policy, money supply and financial crisis, determinants of economic growth and relevant economic policies. The module explains the role of economic policies in addressing economic problems such as unemployment and inflation. Theoretical concepts are illustrated from a range of UK economy and international applications.
This module is an elective for the KBS programmes BBA Business Administration and BBA Business Administration with Business Analytics.
This module is not available to students registered on Single and Joint honours degree programmes in Economics.
This module is not available to students across other degree programmes in the University.
Method of assessment
Essay (500 words) (20%)
Examination, 2 hours (80%)
R Lipsey and A Chrystal, Economics (12th ed), Oxford University Press, 2012 and 13th ed, 2015
D King, Economics, Oxford University Press, 2012
W J Baumol and A S Blinder, Macroeconomics: Principles and Policy (12th ed), South-Western Cengage Learning, 2011
See the library reading list for this module (Canterbury)
By the end of the module, you will be able to:
* understand the basic principles of macroeconomics.
* identify and understand the main ways in which macroeconomics can illuminate the economic conditions in which businesses have to operate.
* understand the need for a stable macroeconomic environment and the impact this has on management decision-making in relation to investment, marketing, distribution, retailing, importing and exporting.
* understand debates regarding the choice and role of economic policies in affecting macroeconomic outcomes.
* understand the international economy and how globalisation impacts on trade and competition.
Back to top
- ECTS credits are recognised throughout the EU and allow you to transfer credit easily from one university to another.
- The named convenor is the convenor for the current academic session.
University of Kent makes every effort to ensure that module information is accurate for the relevant academic session and to provide educational services as described. However, courses, services and other matters may be subject to change. Please read our full disclaimer.