Global Business Environment - BUSN3431

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Module delivery information

Location Term Level1 Credits (ECTS)2 Current Convenor3 2024 to 2025
Autumn Term 4 15 (7.5) Umair Choksy checkmark-circle


What are the challenges that businesses face when operating across international boundaries? This module will explore the different factors that affect business operations and strategy in the evolving global business landscape. The module will consider topics including the impacts of globalisation, the external environment in a cross-border context, introduction to international trade and investment, global finance, social responsibility and ecological environment, challenges, risks and change in the global political, legal, and digital environment, and theories of internationalization.

Students will develop an understanding of the challenges faced by businesses, the factors that influence decision-making, and the implications of these choices for the long-term success of the organisations.


Contact hours

Private Study: 128
Contact Hours: 22
Total: 150


Compulsory to the following courses:

BSc Business and Management and related courses
BSc International Business
BSc Business and Marketing
BSc Finance and Investment

Method of assessment

Main assessment methods:

VLE Test/Quiz (20%)
Group Presentation (20%)
Exam, 2 hour (60%)

Reassessment methods:

100% examination

Indicative reading

See the library reading list for this module (Canterbury)

See the library reading list for this module (Medway)

Learning outcomes

The intended subject specific learning outcomes.
On successfully completing the module students will be able to:

- Demonstrate knowledge of the international business environment by analysing specific real-world examples.
- Understand the complexity and diversity associated with undertaking business internationally.
- Understand the premises of, and risks associated with, international business.
- Understand different approaches for competing internationally, and their advantages and disadvantages.

The intended generic learning outcomes.
On successfully completing the module students will be able to:

- Explain and analyse international business problems in a variety of contexts.
- Source, select, and effectively use relevant information in the analysis of the global business environment.
- Demonstrate the ability to effectively self-manage and plan independent study.
- Communicate about business issues across various cross-cultural settings.


  1. Credit level 4. Certificate level module usually taken in the first stage of an undergraduate degree.
  2. ECTS credits are recognised throughout the EU and allow you to transfer credit easily from one university to another.
  3. The named convenor is the convenor for the current academic session.
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