Portrait of Ariya Nithikulsak

Ariya Nithikulsak

Research Student

About

Qualifications

  • MSc Management (with merit) at Brunel University, London
  • Bachelor in Business Administration (BBA) at NSHM College of Management and Technology, Kolkata, India

Research interests

From product-centric to customer-centric: An e-transition competence model for Small and Medium-sized Enterprises (SMEs)

Supervision

Supervisors

1st Supervisor's Research Group

Marketing

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