This module aims to provide an advanced understanding of the role of strategic management in organisations, relating to the strategic analysis, decision-making and processes within and between organisations in different business contexts. Through studying this module students develop critical awareness of current developments and new insights in strategic management and performance measurement.
Indicative topics may include:
Defining corporate strategy; the strategy context; strategy formulation; resource-based strategy; corporate and business strategy; performance measurement (tools and techniques).
Private study hours: 128
Total contact hours: 22
Total study hours: 150
Main assessment methods
Work Book (Individual) (1,500 words) (30%)
Individual Written Report (3,000 words) (70%)
Reassessment methods
100% coursework
See the library reading list for this module (Medway)
The intended subject specific learning outcomes.
On successfully completing the module students will be able to:
1 Demonstrate advanced understanding of the theoretical frameworks and processes in strategic management and performance measurement.
2 Critically apply appropriate strategic frameworks to plan and monitor corporate performance.
3 Critically apply relevant knowledge and judgement in selecting and applying strategic techniques in different business contexts and to contribute to the evaluation of the performance of an organisation and its strategic development.
4 Demonstrate a critical awareness of current developments and new insights in strategic management and performance measurement.
The intended generic learning outcomes.
On successfully completing the module students will be able to:
1 Deal with complex issues both systematically and creatively.
2 Apply a variety of problem solving tools and methods autonomously.
3 Effectively communicate their conclusions, and the thinking underlying them in written form.
4 Demonstrate an ability to work proactively to formulate solutions.
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