Corporate Communications

Crisis communications guidance

We lead on the institution’s crisis communications in support of its business continuity response to an incident.

Crisis Communications is a key element in effective crisis management. Our role is to ensure continued operational effectiveness during and after an incident or an identified crisis or when there is a severe risk to reputation.

We provide guidance on two types of crisis:

  • Reputation management: advice on communications activity when something has occurred which threatens the reputation of a unit or organisation
  • Major incidents (eg fire, explosion, security threat): action required to prepare for an incident, advise on and carry-out communications activity during an incident



Corporate Communications - © University of Kent

The University of Kent, Canterbury, Kent, CT2 7NZ. T: +44 1227 764000

Last Updated: 25/05/2016