Crisis communications guidance
We lead on the institution’s crisis communications in support of its business continuity response to an incident.
Crisis Communications is a key element in effective crisis management. Our role is to ensure continued operational effectiveness during and after an incident or an identified crisis or when there is a severe risk to reputation.
We provide guidance on two types of crisis:
- Reputation management: advice on communications activity when something has occurred which threatens the reputation of a unit or organisation
- Major incidents (eg fire, explosion, security threat): action required to prepare for an incident, advise on and carry-out communications activity during an incident