Events Calendar
Oct 17
17:00 - 18:00
Cultural diversity in Europe, film agencies and public policies
Leverhulme Lecture
Professor Susana de la Sierra (University of Castilla-La Mancha,Toledo, Spain)

Films are a key element of contemporary cultures and have a great potential to frame political, social and economic discourse. Public intervention in the film industry has long existed and it has pursued a wide variety of goals, some of them controversial such as cinema being used as propaganda. The European approach of public institutions to the film industry has been guided by the notion of cultural diversity, in order to foster a European industry distinct – if not opposed – to the Hollywood business. This lecture explores how European countries have set specific bodies to deal with this issue, what type of public policies have been established and how these policies have evolved over time. Further, it also addresses the question concerning the network of European Film Institutes (EFADs) and its function as a lobby in the negotiations with the European Commission, mainly in the framework of public aids and, in particular, the so-called "Cinema Communication".

Susana de la Sierra, LL.M. (Bayreuth, Germany), Ph.D. (EUI, Florence) is Public Law Professor at the University of Castilla-La Mancha (Toledo, Spain) and has worked widely on culture and films, the media, administrative justice and comparative law as a method of European integration. She was the leader of the Spanish team in the MEDIADEM project, funded by the 7th Framework Programme of the European Commission (European Media Policies Revisited: Valuing and Reclaiming Free and Independent Media in Contemporary Democratic Systems). Between 2012 and 2014 she was Director General of the Spanish Film Institute and therefore member of the network of European Film Agency Directors (EFADs) and of the Conference of Iberoamerican Film Authorities (CACI). In 2016 she joined the Spanish Supreme Court as law clerk.

This lecture was made possible by the award of a Visiting Professorship to the University of Kent by the Leverhulme Trust.


Lecture Theatre 3,
Grimond Building,
University of Kent,
United Kingdom


Open to all,

Contact: Antonio Lazaro-Reboll


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Last Updated: 10/01/2012